FITCS 2026: MICE and Health Tourism as Casablanca Growth Levers to 2030

By Jawad El Idrissi — NECIM Invest

The 4th edition of the Forum Interactif du Tourisme de Casablanca-Settat (FITCS 2026) opens at the Sofitel Casablanca Tour Blanche, driven by the Regional Tourism Council (CRT) and its president Othman Cherif Alami.

City Break & MICE

This year's theme is pivotal: transforming Casablanca-Settat into a dual-engine destination — City Break & MICE. The future of MICE in Casablanca will depend on diversifying the offer, notably through health tourism.

Why Health Tourism Matters

1. Medical congress hub — capturing major international scientific symposiums that generate high-value hotel nights.
2. Sector synergy — connecting world-class private healthcare infrastructure with the hotel and logistics ecosystem.
3. Integrated packages — business stays combined with premium care and wellness offerings.

Congratulations to the CRT Casablanca-Settat teams for organizing this strategic gathering.

Originally published on LinkedIn.